Adopt a dog at Christmas

Submitted by: Jess Taylor 15/12/2016

Spanish pet food brand, Champion, recruited help from Lowe Porta to create an emotional campaign advertising people to adopt a dog rather than buy one at Christmas.

Adopt a dog at Christmas

This print advert was run alongside various videos demonstrating the joy of owning a pooch. The Chilean-based Ad agency produced multiple adverts with heart wrenching scenes featuring present shaped puppies.